Shaping the future together

United since 1810 by our values and the will to reinvent ourselves, Établissements Peugeot Frères has defined its purpose as:

Together, driven by the passion of entrepreneurship, we develop the Peugeot family group over the long term, supporting responsible companies in facing societal challenges.

  • We support companies and holdings in their performance and their contribution to social and environmental issues over the long term.
  • We promote a sustainable business model based on our values of trust, rigor, and responsibility and embody it among our stakeholders.
  • We aim for exemplary and agile governance.
  • We cultivate the Peugeot name as a guarantee of innovation, excellence, and quality.
  • We ensure the transmission between generations of the Peugeot family.

Our strategy

As the holding company for the Peugeot family group, Etablissements Peugeot Frères sets the strategic direction of its subsidiaries and ensures their good governance.

Since its creation, Etablissements Peugeot Frères has remained faithful to its entrepreneurial culture and invests in assets that are in step with the times. Etablissements Peugeot Frères relies on multi-disciplinary teams that are distinguished as much by their long-term vision as by their agility.